Evergreen Content

What is Evergreen Content?

Evergreen content refers to content that remains relevant over a long period. They are not tied to current trends or events. Instead, they focus on timeless topics and information that continue to be helpful and valuable to readers all year round. 

There is no timeline for how long a piece of content needs to be online or continue to receive traffic to be considered evergreen. However, it is normal for evergreen content to remain relevant several years after it was published. 

For example, if you have a site that teaches people about yoga, articles on yoga poses or using yoga for stress relief will be considered evergreen content. However, an article revealing the top trending yoga pants or statistics about how many people do yoga daily is not considered evergreen content.