December 14, 2022 Confirmed

December 2022 Link Spam Update

Google announced an update to its spam detection system called the December 2022 Link Spam Update. The update took 29 days to roll out, starting on December 14, 2022, and ending on January 12, 2023.

This update leverages what Google calls SpamBrain to neutralize the impact of unnatural links on search results, find purchased links, and detect domains primarily used to pass links to other sites.

Link Spam Update


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December 5, 2022 Confirmed

December 2022 Helpful Content Update

Google confirmed another release of helpful content update on Dec. 5, 2022, and the rollout was completed on January 12, 2023.

The December 2022 helpful content update improves on the helpful content system Google introduced in August. This update adds new signals, most notably expanding its use to include content in all languages worldwide—it is no longer limited to English.

Helpful Content Update


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October 19, 2022 Confirmed

October 2022 Spam Update

Google announced the rolling out of the spam update, released on  October 19, 2022. The previous spam update was released on November 03, 2021, and many SEOs and webmasters were significantly impacted by the update.

Every once in a while, Google improves the SpamBrain (AI-based spam prevention system) to detect spam within webpages easily. However, this update is global and will affect all languages and regions. The rollout was completed on October 21, 2022.

spam update

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October 13, 2022 Unconfirmed

Unconfirmed Google Search Ranking Algorithm Update (October 2022)

It’s been a while since there’s been a Google Search Ranking Algorithm update, but it appeared on 13th October 2022. There have been some SEO discussions by experts and webmasters, and the tools are starting to shine now.

The update seems to have a considerable impact; however, Google has not announced the rolling out of any updates during this period.

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September 12, 2022 Confirmed

September 2022 Broad Core Update

Google announced rolling out its second broad core update of the year. The update started rolling out on September 12, 2022, and the rollout was complete on September 26, 2022. This update by Google ensures that users see an impact on the search engine rankings after reassessing your site’s content.

ranking updates

After the successful completion of Google’s helpful content update on September 09, 2022, this is the second update from Google in the same month.

Google frequently releases one or more algorithm changes to improve search results with helpful and quality content. Most aren’t noticeable, while sometimes an update might be more noticeable, like the broad core updates.

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August 25, 2022 Confirmed

Google's Helpful Content Update

Google announced rolling out its Helpful Content Update in its official blog post. The update started rolling out on Aug 25, 2022, and will take 2 weeks to roll out fully. This update is part of a broader effort by Google to ensure that users see the best content possible in search results.

With this update, Google attempts to demote low-value content from search results. And the update is expected to be as big as Panda, which targeted low-quality content, and Penguin, which targeted webspam.

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August 8, 2022 Confirmed

Peak SERP Volatility due to Google Outage (August 2022)

The Google outage on August 8th, 2022, caused major disruptions for many businesses and website owners who rely on the search engine for traffic.

The outage seems to have been caused by a software update leading to issues with the indexing system. This has resulted in pages dropping out of the search results and poor quality or dated results being served up.

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July 27, 2022 Confirmed

July 2022 Product Reviews Update

Google announced rolling out a new product reviews update on July 27, 2022. This rollout will take 2-3 weeks to complete and will impact a wide range of websites.

This update builds on Google’s previous product reviews update, which was released in March 2022. The main aim of this update is to provide users with more accurate and relevant information when searching for products online.

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June 23, 2022 Unconfirmed

Unconfirmed Search Ranking Update (June 2022)

Google seems to be rolling out yet another algorithm update, as SERP trackers show severe volatility on June 23, 2022. However, Google has not confirmed any algorithm on their part.

The May 2022 broad core update finished rolling out on June 9, 2022. While the volatility from the former update settled down, the current unconfirmed update stirred up another round of fluctuations in SERP.

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June 3, 2022 Confirmed

Title Link Algorithm Update for Multilingual and Transliterated Titles

Google announced making an algorithmic update for title links. This update targets multilingual and transliterated titles to ensure the title link is in the same language or script as that of the actual page or content.

In case you missed it, Google started rewriting titles last year, which initially didn’t go well with the SEO community, and this current update is seen as a further improvement to the algorithm.

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May 25, 2022 Confirmed

May 2022 Broad Core Algorithm Update

Google announced rolling out a new core update on May 25, 2022, and the update is likely to take two more weeks to roll out completely. This is the first broad core algorithm update of 2022 since the last core update in November 2021. Several webmasters and SEOs are concerned with this update as they are expecting to experience some turbulence in the SEO rankings.

Google has been making substantial improvements to the overall ranking processes several times a year. So, with that, we can conclude that these updates might produce some noticeable changes to how sites perform, which we’ve noted in previous core algorithm updates. 

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May 6, 2022 Unconfirmed

Unconfirmed Google Search Algorithm Update (6th-8th May 2022)

Google might have been possibly rolling out a new search ranking update causing significant spikes in web traffic. The update might have begun affecting many on 6th May, causing a significant drop in traffic for many regions.

Later, there was a surge in web traffic on the 8th of May, which happens to be Mother’s Day. While Google has not officially confirmed this issue, we can expect some time for the search movements to get settled.

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April 20, 2022 Unconfirmed

Unconfirmed Search Ranking Algorithm Update (Apr 2022)

Google seems to be rolling out another major search ranking algorithm update as several SERP tracking tools have reported massive fluctuations on April 20th and 21st, 2022. The SERP fluctuations are also recognized by several webmasters and SEO experts.

Although the update seems to be big, Google has not announced rolling out any search updates during this timeframe.

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March 23, 2022 Confirmed

March 2022 Product Reviews Update

Google has started rolling out yet another product reviews update on March 23, 2022, and it will take a few weeks to fully roll out. The update is meant to enhance Google’s ability to identify high-quality product reviews.

This is the first product reviews update of this calendar year, and Google has shared the criteria they use to evaluate product reviews with this update.

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February 22, 2022 Confirmed

Page Experience Update for Desktop

Google has begun rolling out the page experience update for desktop on Feb 22, 2022 (Twosday). The update will roll out slowly over the next several weeks and is expected to be completed by the end of March 2022.

Similar to the page experience report for mobile, Google had launched a dedicated report for desktop pages earlier in the Search Console report, so webmasters could understand how well their site has fared in the eyes of Google.

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February 8, 2022 Confirmed

Google Enhances DMCA Update

Google has shared information on the demotion signal developed to enhance the DMCA update (also known as Pirate update). Any website demoted by this update, on average, loses 89% of the search traffic.

Google’s DMCA update was originally launched in the year 2012 and was further updated in the year 2014. Since then, this is the first time, Google has advised regarding DMCA update.

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December 1, 2021 Confirmed

December 2021 Product Reviews Update

Google has announced the rollout of a new product reviews update on December 1, 2021. The update is now rolling out only for English language pages and will take about three weeks to roll out completely.

This is the second product reviews update this calendar year, and expected to make changes to how your product reviews rank in search results. In case if you were hit by the previous update, any improvements made to improve the overall quality of your reviews are likely to be rewarded in search rankings.

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November 30, 2021 Confirmed

November 2021 Local Search Update

Google announced the completion of their November 2021 local search update rollout. The update started rolling out on November 30th and ran till December 8th. Several SEOs have noticed these fluctuations in local search results during this time period.

This update is global and involves the rebalancing of various factors that Google considers when generating local search results.

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November 17, 2021 Confirmed

November 2021 Core Update

Google announced rolling out a new core update on November 17, 2021, and the update is likely to take two more weeks to complete.  Several webmasters and SEOs are concerned with the timing of this update as the holiday season is just around the corner.

As it goes with any core update, the update is more general and would reassess how your website’s content has performed since the last update. With that said, SERP fluctuations are expected during the rollout of this update.

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November 3, 2021 Confirmed

November Anti-Spam Update

Google has rolled out an anti-spam update on November 3, 2021, and the update will be fully rolled-out within a week. While the exact details of the update are not disclosed yet, webmasters are encouraged to follow the best search practices.

This update is a part of Google’s continuing measures to eliminate spam from search results. And it’s worth noting that we’ve already seen three spam updates this calendar year (Link spam update, Anti-Spam Update I, and Anti-Spam Update II).

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