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Google rolled out an update to its spam detection system on October 4, 2023. The update took 15 days to roll out and was completed on October 20, 2023. With this update, Google aimed to reduce the visible spam in search results, particularly cloaking, hacked, auto-generated, and scraped spam.

Though the update applied globally, it was expected to improve the coverage in Turkish, Vietnamese, Indonesian, Hindi, Chinese, and other languages.

October 2023 Spam Update

Google’s Official Announcement

Google announced the update in a post on X (formerly Twitter). Google added that they would update their Search Status Dashboard once the update is completed. 

In a follow-up post on October 20, 2023, Google revealed that they had completed the rollout.

What Are People Saying?

A follower asked if the update was limited to sites published in the languages Google mentioned in their documentation. Google responded, saying the update would affect all sites, regardless of the language in which they are published. 

Barry Schwartz provided further insights on this update on X.

What’s Next – Dealing With This Update

You should begin monitoring your site with Rank Math Analytics. However, if you notice an improvement in your rankings, keep in mind that it may be the result of your site recovering from the September 2023 Helpful Content Update

Any traffic drop may also result from the October 2023 Core Update, which ran side by side with the October 2023 Spam Update. Nevertheless, if you suspect you are affected by either update, watch the video below for tips on recovering from a Google update.


Rank Math Google Updates

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Rank Math PRO offers an easy way to monitor Google Updates from the WordPress backed.