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How to Add FAQ Schema?

In this article, we’re going to demonstrate how you can add FAQ Schema to your posts using Rank Math quickly and easily. FAQs or Frequently Asked Questions is one of the new Schema types supported by Google, and its results are prominent in the search results.

1 Adding FAQ Blocks in Rank Math

Adding FAQ Schema to your posts is a piece of cake with Rank Math. Start off by opening a new or existing post with the block editor.

Rank Math adds a custom block, called FAQ by Rank Math, to the block editor. You can search for the block, or scroll to find it in the blocks menu. Click to add it to the post.

Rank Math FAQ block in the block editor

Here is how the FAQ block will look on the screen for you.

Basic View of FAQ Block In Rank Math

From here, adding any number of FAQs to your post is easy. Type the question in the question field; answer in the Answer field. Add an image to the question if you prefer, and add more FAQs if you want. Here is an example.

Adding Question and Answer To a FAQ Block

To add another FAQ, click the Add New FAQ button and fill the question and answer fields again.

Adding Multiple Questions FAQ Blocks

To delete a specific question, click the Trash icon on the top right of the question. You can also temporarily hide or disable a question by clicking the eye icon. This is quite useful when you’re testing multiple questions and don’t want to keep adding the same questions again.

Delete Or Hide Questions In the FAQ Block

2 FAQ Block Settings

Since the FAQ Schema is added as a block, it has all the block related customizations that you’d expect from any other block, plus some additional options that you’ll find only in Rank Math. When the FAQ block is active, you’ll see the block settings in the sidebar.

FAQ Block Additional Settings

There are several settings available for the FAQ block, and here is a brief explanation for each of them.

  • List Style: Here, you can toggle the list style of the FAQs. The options are none, unordered list, or ordered list.
  • Title Wrapper: Here, you can select the heading wrapper that will be used for the FAQ questions. For example, if you select H2 (default), the questions will appear as an H2 in your post.
  • Image Size: Here, you can select the image size that will appear with the FAQs. You can choose between thumbnail, medium, large, and full-size.

All the styling options mentioned above are exclusively available with Rank Math. No other FAQ Schema plugin offers such customization and flexibility.

CSS Options

You can also style the FAQ Schema with custom CSS using the FAQ Block options. Here is what each of the settings is used for:

  • Title Wrapper CSS Classes: Enter the CSS class(es) that you want to apply to the questions of the FAQ
  • Content Wrapper CSS Classes: Enter the CSS class(es) that you want to apply to the answers of the FAQ
  • List CSS Classes: Enter the CSS class(es) that you want to apply to the list that contains all the FAQs

3 Previewing The FAQ Schema

Once you’ve added all the FAQs for the FAQ Schema, you can publish or preview your posts in WordPress, and the appropriate FAQ Schema code will be added to the post by Rank Math. On the frontend, the questions will appear as any other content on your page, but on the backend, the appropriate markup will be applied.

Here is an example of how the FAQ questions look on the page.

FAQ Schema Preview on the Frontend

4 Importing Existing FAQs from Yoast

If you’ve moved from Yoast SEO to Rank Math and used the initial setup process, then your work is already done as Rank Math imports and converts all of Yoast’s FAQ Blocks to Rank Math during the import process itself.

In case you did not use the initial setup process or started using Rank Math from version v1.0.38 or less, then you will need to convert Yoast FAQ Blocks to Rank Math FAQ Blocks manually. The process just takes a few clicks, and it converts all of the Yoast Blocks to Rank Math Blocks in one go. Here is the process you need to follow:

Head over to Rank Math > Status & Tools.

From the tabs, navigate to Database Tools. The first option is the one you need to click to convert your Yoast FAQ Blocks.

Yoast SEO Block Converter In the Rank Math

As you click the Convert Block button, Rank Math will get to work, and start converting your existing FAQ Blocks to Rank Math.

The process may take some time depending on the number of posts that you used FAQ Schema on, so stay patient and do not navigate away from the page until the process is complete.

Once the process is complete, you should see a confirmation message on top of the screen, which should also tell you the number of posts that Rank Math converted.

Success Notification of Block Conversion

If you open up any of your posts now, you will see that Yoast FAQ blocks will have been replaced by Rank Math FAQ blocks.

Converting Yoast Blocks to Rank Math Blocks Individually

It is possible to convert individual FAQ Blocks from Yoast to Rank Math. However, the method requires that both Yoast SEO and Rank Math be installed and activated on your website. For obvious reasons, we do not recommend it, but we wanted to mention that the option exists.

To convert individual FAQ Blocks, head over to the post or page with the FAQ Block, and highlight the Block. You should see some buttons appear on top of the Block, which is a sign that the Block is highlighted.

Hover over the first button from the list. Click the button to see the options to change the Block to another block. Click the FAQ By Rank Math block when you see it. And instantly, the Block will be converted to Rank Math’s FAQ Block.

Transform Yoast FAQ Block to Rank Math FAQ Block

Please remember that this option is included for special cases only, and we highly discourage you from using two SEO plugins at the same time. It is recommended that you use the other methods that we’ve discussed to convert FAQ blocks.

5 Some Questions About Rank Math FAQ Blocks

Here are some commonly asked questions about Rank Math FAQ Blocks.

Can you add FAQ blocks using the Classic editor in WordPress?

Unfortunately, that is not possible. You may add all the FAQs to the post using the block editor and then switch to the classic editor. Or, add the content you were planning to add with the classic editor using the Classic Block.

Will the FAQ Schema implementation remain intact if I switch editors (classic to block) multiple times?

Yes. The FAQ Schema will work just fine.

How do I verify if the FAQ Schema is added correctly?

You may use the Google Structured Data Testing Tool to test the implementation of the FAQ Schema. However, you don’t have to do it as we’ve tested Rank Math extensively for bugs.

Do the FAQs increase traffic?

There is no guarantee that adding FAQs to your post will increase your traffic — even if they show up as rich snippets. The entire goal of FAQs is for people to get answers on Google, and not having to click-through to a website. So for simple questions, you might not get much traffic increase, but you will get brand visibility. For complex questions, however, it is likely that you will get more traffic.

I’ve added FAQs to my page, but they don’t show up in Google. Why?

That is all right. Even after the proper implementation of the FAQ Schema, it is up to Google to display them in the search results. Since Google is not transparent about the selection process, or any optimizations that you apply, there is not much that you can do to improve your chances.

Can I add more than 1 FAQ Block per post?

Technically, Google allows only 1 FAQ Block per page. But, we understand that not all users are aware of this limitation. To make sure all our users implement FAQ Schema correctly, we designed the FAQ Block in a way that even if you create more than one FAQ block, they are combined to create a single block in the code. So, yes, you can create more than one FAQ Block, but only with Rank Math.

I want to learn more about FAQ Schema, where can I find more information?

We’ve put together a comprehensive guide about FAQ Schema, which covers all you need to know about it. You can read it by clicking this link.

6 Learning All About FAQ Schema

Now that you’ve learned about how to add FAQ Schema to your website with Rank Math, and even import your existing FAQ blocks from Yoast, now it is time to add FAQ Schema to all your posts (where it makes sense). But, before you do that, we’d recommend that you learn all about FAQs, the benefits, the limitations, and the best practices.

We’ve put together a helpful guide on FAQ Schema that will help answer all these and more.


With Rank Math’s FAQ Block, adding the appropriate FAQ Schema to your blog posts is now effortless. So anytime you write a post on your website that could be made better with some FAQs, use Rank Math to add the appropriate Schema markup quickly and easily.

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