Search engine optimization (SEO) is important for the success of any website or business.
However, traditional SEO methods are time-consuming and involve tasks such as keyword research, creating SEO-friendly content, and implementing advanced techniques.
Fortunately, with the rise of artificial intelligence (AI), you can now streamline the SEO process like never before with the help of AI SEO tools.
In this post, we’ll discuss the top AI SEO tools that’ll help you work smarter and stay ahead of the competition.
Table Of Contents
Best AI SEO Tools
Let us now discuss the AI SEO tools to help you boost your website’s visibility.
1 Rank Math’s Content AI
Rank Math offers features such as on-page SEO analysis, content insights, new topic ideas, keyword tracking, and suggestions for improving website rankings, making it a valuable all-in-one solution for effective search engine optimization.
Rank Math’s Content AI is an AI-powered feature integrated into the Rank Math SEO plugin. Content AI is power-packed with 40+ AI tools to simplify your writing and elevate your content creation process.
AI Content Editor
Forget switching tabs or juggling external tools.
Use the dedicated Content Editor to write, optimize, and refine your content—all in one seamless workspace powered by AI. Just type // to activate your new AI assistant and unlock powerful tools that help you brainstorm, edit, and optimize effortlessly.
RankBot Assistant
In addition to powerful writing tools, Content AI 2.0 introduces RankBot—an intelligent AI assistant built right into the WordPress Editor. You can access RankBot either from the Content AI dashboard or from your Block editor.
Whether you’re researching a topic, exploring content gaps, or looking for SEO-driven insights, RankBot delivers precise, context-aware answers in seconds.
Simply write a prompt related to your content, and RankBot will respond with accurate, actionable information on your topic.
You can also save your custom prompts for future use or choose from a library of 125+ expertly crafted prompts, covering a wide range of industries and content goals.
Fix SEO Tests with a Click
Rank Math’s Content AI makes it easy to automatically fix SEO tests directly within the Rank Math meta box. To do so, click on the Fix with AI button, and it will automatically resolve the failed SEO tests for you.
You don’t have to install an extra plugin to access Content AI; all its features are conveniently integrated within Rank Math SEO, and you get FREE credits every month to use these features.
So get started immediately, and if you need more credits, you can always upgrade to a higher Content AI plan of your choice!
2 ChatGPT
ChatGPT is an advanced AI-powered tool developed by OpenAI that uses natural language processing (NLP) and deep learning algorithms to understand and generate human-like responses. This makes it versatile in handling diverse SEO tasks.
Content Ideation
One of its most practical uses is content ideation.
You can ask ChatGPT to generate blog topics based on your niche. For instance, if you run a travel blog, a simple prompt like “Give me blog ideas for budget travel in Europe” will return a list of relevant, engaging topics you can build on.
ChatGPT assists in content optimization by generating suggestions for improving readability, relevance, and SEO-friendliness. Based on specified keywords and topics, it can generate content outlines, meta descriptions, and title tags.
Keyword Research
ChatGPT can generate relevant keyword suggestions based on user input or specific topics. Its ability to understand context and search intent helps identify high-potential keywords that can drive organic traffic to your website.
ChatGPT offers three plans, namely, Plus ($20/month), Team($25/month), and Enterprise (contact their sales team).
3 Google Gemini
Google Gemini is an AI SEO tool similar to OpenAI’s ChatGPT.
Visual Content Analysis
While Gemini can understand and generate text like other language models (LLMs), it can also process and combine various types of information such as images, audio, videos, and code easily.
For instance, you can provide a prompt like what’s happening in this picture? along with an image, and Gemini can describe it, identify missing alt text, and suggest keyword-rich file names and captions to improve image SEO—something especially useful for eCommerce sites and image-heavy blogs.
This ability makes Gemini versatile in handling diverse data types and providing comprehensive responses.
Handling Complex Queries
Gemini also excels at handling complex queries by synthesizing data across different formats.
For instance, if you ask, “What’s the best way to explain AI to a beginner using visuals and code?”, it can return a simple explanation, an illustrative idea, and a working code snippet—making it a comprehensive assistant for educational and technical SEO content.
It also offers a premium version, which is free for the first two months and priced at $19.99/month thereafter.
4 Grammarly
Grammarly is an AI-powered writing assistant that helps you improve your writing by offering suggestions on grammar, punctuation, style, tone, and clarity.
Enhanced Readability
Its most direct contribution is through enhanced readability. Grammarly helps simplify complex sentences, eliminate awkward phrasing, and improve flow—making your content easier to read.
For instance, a sentence like “Due to the fact that…” can be automatically rewritten as “Because,” improving readability scores and keeping visitors engaged longer.
Grammar and Spell Checks
Of course, grammar and spelling checks remain core strengths. Clean, error-free writing boosts credibility and signals professionalism to both users and search engines. A typo-free blog post or landing page reflects well on your brand and helps avoid misunderstandings that could harm engagement or conversions.
This personalized feedback helps you to develop your writing skills and become a more confident communicator.
It also offers a Chrome extension to improve your writing efficiently.
Moreover, Grammarly integrates with various writing platforms, including web browsers, Microsoft Office, Google Docs, and more. This allows you to access Grammarly’s suggestions directly within your writing environment, making it easy to implement changes and improve your writing workflow.
5 MarketMuse
MarketMuse helps you identify content gaps by analyzing the existing content and comparing it to competitors’ content.
It provides insights into topics, keywords, and semantic variations that are missing from a website’s content, allowing you to fill those gaps and create comprehensive, high-quality content for your audience.
Topic Research
Topic research with MarketMuse helps you uncover all the important subtopics and related terms needed to create comprehensive content. Analyzing top-ranking pages shows what your content is missing and how to improve coverage.
This AI SEO tool also compares your content against competitors, guiding you to build more authoritative, in-depth articles that better satisfy search intent and boost SEO performance.
MarketMuse offers premium plans starting at $149 per month.
6 Ahrefs
Ahrefs is a comprehensive free AI SEO tool that provides many features to improve website visibility and search engine rankings.
With its powerful AI-driven capabilities, Ahrefs offers tools for keyword research, backlink analysis, content optimization, and more.
Site Audit
With the Site Audit tool, Ahrefs scans your website and uses AI to flag technical SEO issues—like broken links, crawl errors, and slow-loading pages—while offering actionable fixes to improve site health and performance.
7 Semrush SEO Writing Assistant
Semrush is an all-in-one digital marketing platform offering AI-driven SEO tools for keyword research, competitor analysis, and content optimization.
SEO Writing Assistant
The Semrush SEO Writing Assistant is a powerful tool designed to create optimized content that ranks well in search engine results.
It offers real-time suggestions and recommendations based on SEO best practices, ensuring that content meets both user intent and search engine requirements.
The Semrush SEO Writing Assistant integrates with popular content management systems (CMS) like WordPress, Google Docs, and others, making it easy for you to access and utilize its features directly within their writing environment.
Conclusion
AI SEO tools offer a wide range of features to streamline and elevate SEO strategies. There are various AI SEO tools, from advanced keyword research and content optimization to competitor analysis and predictive insights.
Using AI SEO tools such as Rank Math’s Content AI, MarketMuse, Ahrefs, Semrush, and others, you can identify content gaps, improve relevancy, and optimize your websites for better search engine rankings.
With the help of AI, you can unlock new opportunities to drive organic traffic, increase conversions, and achieve long-term success online.
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