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SEO Reports Delivered Straight To You (and Your Clients) via Email with Rank Math

We’re excited to introduce one of the most sought-after features of Rank Math — Detailed SEO Performance Reports via Email that lets you track changes related to website traffic, impressions, total keywords & average position and deliver them as Email Reports at a set interval.

Get SEO Performance Reports via Email Using Rank Math -  Rank Math SEO
FeaturesFreePROBusiness
Enable/Disable Email Reports
Email Frequency (in days)3015, 307, 15 or 30
Site Search Impressions
Site Search Clicks
Total Keywords for which website is ranking
Average Search Position
Site Search Traffic
Top 5 Winning Posts
Top 5 Winning Keywords
Top 5 Losing Keywords
Top 5 Losing Posts
Multiple Email Addresses
Custom Email Subject
Custom Logo
Custom Header Background
Custom Logo Link
Add Introduction Paragraph
Control Which Sections to Show or Hide
Custom Footer Text
Additional CSS Code

In this knowledgebase article, we’ll show you how you can enable Email Reporting with Rank Math and how you can configure them as per your preferences.

1 Enabling Email Reports

To give you an overview of your website’s SEO Performance, Rank Math pulls the data from your Google Search Console. Hence, to take advantage of our SEO Performance Reports, you’d need to connect your website with Google Account services and configure your Search Console settings under Rank Math > General Settings > Analytics > Search Console. In addition, PRO and Business users should connect their site with Google Analytics as well, which can be configured on the same page.

Now, to enable the Email Reports, you can navigate to Rank Math > General Settings > Analytics inside your WordPress admin area. Then, you can scroll down a bit to find the Email Reports section. It includes the option that lets you enable the Email Reports for your website.

Enable Email Reports

Note: To ensure the uninterrupted delivery of Rank Math’s Email Reports, we request you to whitelist the email address wordpress@your-domain-name.com, where you’d need to replace your-domain-name.com with your actual domain name. If your Email Reports are to be sent to your clients, request your clients to whitelist their site’s domain email address to ensure the Email Reports are delivered.

2 Configuring Email Reports

Once you’ve enabled Email Reports, all related options will appear underneath it. While Free and PRO users get to see only the Email Frequency option, Business users get to see a number of options available to configure. Here is a quick overview of all the available options.

Email reporting options

Now, let us go through the individual options

2.1 Email Frequency

By default, the Email Frequency is set to set 30 days. PRO and Business users and change the frequency of their email reports.

  • Free users – will receive Email Reports every 30 days
  • PRO – can set email frequency to 15 or 30 days
  • Business – can set email frequency to 7, 15 or 30 days
Email Frequency

2.2 Report Email Address Business

You can enter the email address where you want the email address to be sent. You can also add multiple email recipients to this field, but make sure, they are separated with a comma.

Report Email Address

Note: PRO users will receive their Email Reports to their RankMath.com ID used for activating the license on their website.

2.3 Report Email Subject Business

Enter the Subject of the Email Reports. We recommend using a Subject line that is recognizable, making it easy for your clients to identify the SEO Reports.

Report Email Subject

2.4 Report Logo Business

By default, the Report Logo is set to the Rank Math logo. Business users get the option to Whitelabel the SEO Performance reports with their brand’s logo. Click the Add or Upload File button to include your business logo and it would appear in the header part of the report.

Report Logo

2.5 Report Header Background Business

You can customize the email Header Background to resonate with your brand. Add a valid value for the background CSS property, and you can quickly visualize the header background with the preview shown below.

Report Header Background

Enable this option if you want to include a CTA at the end of the Email report that will lead users directly to the Rank Math > Analytics page in the WordPress admin area.

Link to Full Report

2.7 Report Top Text Business

Enter any custom text that you would like to display below the Title. You can use either Text or Basic HTML here.

Report Top Text

2.8 Include Data Business

You can select the tables that you wanted to include in your Email report with the Include Data option.

Include Data

Similar to the Report Top Text, you can add a custom text at the footer of your report using Report Footer Text field. Feel free to customize this field with text or basic HTML.

Report Footer Text

2.10 Additional CSS Code Business

Further, you can customize the entire appearance of your email reports by adding CSS code to this field.

Additional CSS code

Please note: The support for CSS code in email clients(like Outlook, etc.) are limited and hence the appearance may vary.

Once you’ve made all the changes, click the Save Changes button at the bottom of the page for the changes to reflect.

3 Understanding SEO Reports

Those of you using the free version of Rank Math can benefit from an SEO Report every month, giving you an overview of your site’s SEO performance. While, Rank Math PRO and Business users can track changes related to website traffic, impressions, total keywords & average position in their email reports – Business users can Whitelabel the email reports delivered to their clients.

The SEO Reports are designed in a way to help you quickly grasp your site’s performance by comparing your stats with the previous period. As you can see from the below image, Rank Math displays your stats for the current period in black followed by a green or red number, comparing its performance to previous data from the same time frame. While green indicates the gain in position/traffic/impressions, red denotes a drop, letting you know what need your attention.

Search Traffic, Total Impressions, Total Keywords, Average Position

3.1 Search Traffic PRO

It is the overall traffic generated by your website as a result of clicks from search results. In addition to the search clicks, Search Traffic includes the additional page views generated from these search clicks.

3.2 Total Impressions

This gives you the total number of times your website was appearing in the search results when people looked for the search terms your website ranks for.

3.3 Total Keywords

It shows you the total number of keywords or search terms your website is ranking for.

3.4 Average Position

This gives you the average position of your website in search results for all your search keywords.

3.5 Position Summary

The Position Summary gives you a quick overview with the number of keywords ranking in the top 3 positions, in positions 4-10 and in position 11-50. So with a quick glance, you’ll be able to understand the overall search engine rankings of your website without having the need to use a spreadsheet.

Position Summary

3.6 Top Winning Posts PRO

Rank Math takes a look at the position change of all your posts and shows you the posts that have gained the most search positions on Google.

Top winning posts

3.7 Top Losing Posts PRO

Rank Math identifies the posts that have dropped the most search positions in Google and presents to you with this listing. This is really useful, as it shows you the opportunities or potential pitfalls beforehand, using which you can plan your course of action to improve your post.

Top losing posts

3.8 Top Winning Keywords PRO

Similar to the winning posts, this listing looks at the position change of your website in search results but in terms of individual keywords. In short, Rank Math shows you the keywords that have jumped the most.

Top winning keywords

3.9 Top Losing Keywords PRO

This listing gives you an overview of the keywords that have lost their search position the most in the last 30 days (or the duration you’ve set). You can explore this listing more to identify opportunities for improving and optimizing your pages further.

Top losing keywords

And, that’s it! If you have absolutely any questions about using Rank Math’s SEO Email Reports, feel free to reach out to our support team directly here – we’re here to help.

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