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Despite the effort to develop an SEO strategy, create quality content, and conduct SEO audits, achieving visibility in Google’s search results isn’t guaranteed.

Surprisingly, 90% of web pages receive no search traffic from Google. This raises the question: if you’re not getting the traffic, who is? 🤔

The answer lies with your SEO competitors.

In marketing, the goal is to show potential customers why your product is the perfect solution for their needs. To achieve this, it’s essential to understand what your competitors are offering.

Indeed, if your competitors excel in these areas and outperform you, gaining visibility becomes a challenge. This is where the importance of SEO competitor analysis becomes important.

SEO competitive analysis helps pinpoint the strengths and weaknesses, enabling you to devise a strategy for staying ahead of your competitors in the rankings, whether on Google or other platforms.

In this post, we’ll show you how to perform a competitive SEO analysis. So, without any further ado, let’s get started.

Understanding the power of search engine optimization (SEO) is a key component to your business success.

At the heart of SEO lies keyword monitoring, which involves tracking and analyzing the performance of specific keywords relevant to your business.

Often referred to as keyword tracking or keyword rank tracking, this technique is more than just a buzzword.

Analyzing the performance of your target keywords in search engine rankings offers valuable insights to shape your marketing strategies.

In this post, we’ll discuss keyword monitoring in detail, exploring its importance and ways to do keyword monitoring.

So, without any further ado, let’s get started.