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Google Analytics is an incredibly powerful analytics tracking tool at the heart of being able to evaluate marketing data and making decisions based on what’s working to improve SEO performance over time.

However, the introduction of the GDPR in May of 2018 imposed a number of restrictions on the extent to which data can be collected and processed without consent – significantly affecting Google Analytics tracking data.

The chances are that you’ve come across content that uses Schema Markup in the form of rich snippets recently – possibly even as recent as your last Google search.

Above is an example of what a Rich Snippet could look like in SERPs.

Getting your content indexed on search engines like Google and Bing is the first step towards driving organic traffic from search engines.

But when content isn’t properly indexed, let alone indexed at all. It can’t rank. And if it never ranks, it’ll never drive organic traffic from search.

If you use WooCommerce for your online store, you’ve come to the right place. We’re aware and have been told time and time again that there just aren’t enough (let alone any good) practical guides on WooCommerce SEO that actually show you exactly what you need to focus on.

In this article, we are going to show you exactly how you can add HowTo Schema using Rank Math’s easy-to-use Gutenberg block.

Thanks to Rank Math’s HowTo Block adding structured data to your posts and pages has never been easier.