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Video Schema Type

Searchers turn to Google Search on a daily basis to discover and watch videos. And although Google tries to automatically understand information about videos, with the help of the Video Schema type, you can explicitly provide information such as the description, thumbnail URL upload date, duration, and more. And in turn, videos can appear in Google Search results, video search results, Google Images as well as Google Discover.

Video Schema Example Rank Math

Fortunately, taking advantage of the benefits that Video Schema has to offer couldn’t be easier than it is with the help of Rank Math.

How to Add Video Schema Markup to Your Posts/Page

Before we begin, you’ll need to ensure that Rank Math’s Schema Module has been enabled on your website by navigating to Rank Math > Dashboard in your WordPress admin area.

Enable Schema module

In this tutorial, we’ll walk you through how to use the Video Schema type on a post or page as well as the various available settings for it – let’s get started:

1 Edit Your Post or Page

To add the Video Schema Type first head over to the edit page for that post, by clicking Edit as shown below:

Click edit post

2 Open Rank Math In The Gutenberg Sidebar

You can open Rank Math in the Gutenberg sidebar by clicking on the Rank Math SEO icon for the page.

Or click the three vertical dots in the top right-hand corner of the edit page and select Rank Math in the Plugins section as shown below:

click Rank Math

3 Navigate to the Schema Settings for This Post/Page

Then go to the Schema Settings by clicking on the Schema tab and click on Schema Generator.

Click Schema Generator

4 Open Rank Math’s Schema Builder

Find the Video Schema from the list and click on Use to open the Schema Builder.

Click on Use

Fortunately, with Rank Math PRO, all of the heavy-lifting is done for you. Rank Math automatically detects when you insert a link to or embed Vimeo or YouTube videos on your content, proceeds to automatically grab the necessary data, and adds the suitable Video Schema to that page.

And, in addition to that, that video will then also be automatically added to your site’s Video Sitemap so you don’t have to worry about it.

However, if you wish to add custom Video Schema or adjust the auto-generated Video Schema – the Schema Builder will open as shown below:

Video Schema Builder

Video Schema Type Setup & Available Options

Now, let’s have a closer look at each of the available options.

1 Headline

Write a headline that comprises the video name. You can also make use of variables if you have mentioned them in the post title.

Add headline

2 Description

Enter the description of the video in this field. You can also use the variables to create a dynamic description of the service.

Add description

3 Shortcode

If you wish to show the Video Schema on the frontend as well, then you should paste the shortcode from this field into your post where you want the review to be displayed.

copy-paste the shortcode

4 Upload Date PRO

Enter the date when the video was uploaded. This option is available only in the Rank Math PRO.

Enter the upload date

5 Content URL

Enter the URL pointing to the actual video file.

Add content url

6 Embed URL

Enter the URL that points to the embeddable player for the video in this field. For the embed URL, search engines recommend adding a link that you’d usually enter in the src attribute of the <embed> tag and not to the page where the video player is embedded.

Enter embed URL

7 Duration

Enter the duration of the video in ISO 8601 format.

Enter duration

9 Video Thumbnail PRO

Enter the URL of the video thumbnail image. This option is available only in the Rank Math PRO.

Enter video thumbnail

10 Width PRO

Enter the width of the video file. This option is available only in the Rank Math PRO.

Enter Width

11 Height PRO

Enter the height of the video file.This option is available only in the Rank Math PRO.

Enter the height

12 Is Family Friendly Video PRO

Mark the video as family-friendly by enabling this option. If it is not a family-friendly video then you can simply disable this option. This option is available only in the Rank Math PRO.

Enable/disable the family-friendly option

13 Video Category PRO

Enter the category of the video. This option is available only in the Rank Math PRO.

Enter the video category

14 Video Tags PRO

Enter the video tags here.

Add video tags

15 Rating PRO

Enter the Rating score for the video. This option is available only in the Rank Math PRO.

Add rating score

And, that’s it! Click on Save for this Post once you’re done making any changes to the Video Schema for this page. Then, simply update the page as you normally would after making a change or click Publish if this is a newly created page. You can then check your Schema with the help of Google’s Rich Results Testing Tool.

You can also easily add Video Schema to your existing posts with the help of Rank Math PRO

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