If you run a website with content about books of any kind, you should consider using the Book Schema type. Even search engines feature a rich snippet for books, and it would look like this.
It is a great idea to take advantage of these rich snippets as it helps to increase the visibility of your search results. Fortunately, applying the Book Schema type to any number of pages on your website couldn’t be easier than it is with the help of Rank Math.
How to Add Book Schema Markup to Your Posts/Pages
Before we begin, you’ll need to ensure that Rank Math’s Schema Module has been enabled on your website by navigating to Rank Math > Dashboard in your WordPress admin area.
In this tutorial, we’ll walk you through how to use the Book Schema type on a post or page as well as the various available settings for it – let’s get started:
1 Edit Your Post or Page
To set the Book Schema Type first head to the edit page for that post, by clicking Edit as shown below:
2 Open Rank Math In The Gutenberg Sidebar
Click on the Rank Math SEO icon that displays alongside this post/page’s SEO score to open the SEO settings for this page.
Or alternatively, click the three vertical dots in the top right-hand corner of the edit page and selecting Rank Math in the Plugins section – as shown below:
3 Navigate to the Schema Settings for This Post/Page
Click on the Schema tab in the Rank Math SEO (if it doesn’t appear, enable Schema in the Advanced mode by navigating to Rank Math > Dashboard in your WordPress admin area).
Then click on Schema Generator.
4 Navigate to Rank Math’s Schema Builder
Click on Use button next to the Book Schema to open the Schema Builder.
The Schema Builder will then show up with the various fields as shown below:
Now, let’s have a closer look at each of the available options.
Book Schema Type Setup & Available Options
The Headline option is the place where the headline of the book should be specified. Often, it will be the title of the book and it is mandatory to fill in this field.
2 Review Location
Review Location lets you configure where the schema for the book type will be shown on the page. You can select the Review Location from the options available in the drop-down list.
If you use the first 3 options, then the schema will be added to the page automatically. If you chose to use the Custom option you need to use the shortcode and paste the shortcode inside your post. Note that the shortcode will work only on that particular page.
The URL option points out to the page where the book is described. It is a mandatory field and you need to enter this.
5 Author Name
The next mandatory field that you need to fill in is the Author Name. Rank Math pulls in the name of the author by using the variable
%name%, and you might have to change it.
In the Review section, you can add the Rating score for your book. Also, you can specify the minimum and maximum rating score in the Rating Minimum and Rating Maximum section respectively.
According to search engines, your book is a work and can have multiple editions. If your book has editions, you can mark up all the individual editions of your book by clicking on Add Property Group button.
Now, for each book edition, multiple fields will appear and we’ll look at each option one by one.
You can enter the title of the edition in this field. It is recommended to enter a title only if your edition has a different title from the book.
Enter the edition of the book in free text format. For instance, “2nd edition”
Enter the International Standard Book Number for your edition in this field. The data is important as it helps Google to match your book data with Google’s data. If your audiobook or eBook does not have an ISBN, use the ISBN of its print format or vice versa.
Google prefers ISBN-13 format (13 digits) for this property. If your book has only ISBN-10, convert it to ISBN-13 with the ISBN converter tool and then enter the value in this field.
11 Edition URL
If the edition of the book has a specific URL, then enter the URL in this field.
12 Edition Author Name
Enter the author of the edition in this field. If you let this field with the default variable
%name%, Rank Math pulls out the author name of the current post for this property.
13 Date Published
You can choose the first publication date of this edition by clicking the date picker.
14 Book Format
Choose the format of the book edition from the list of options provided, whether it is an eBook, Hardcover, Paperback or Audio Book.
And, that’s it! Click on Save for this Post once you’re done making any changes to the Book Schema for this page. Then, simply update the page as you normally would after making a change or click Publish if this is a newly created page. You can then check your Schema with the help of Google’s Rich Results Testing Tool.
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