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What is an Entry Page?

Eine Einstiegsseite ist die erste Seite, die ein Besucher auf Ihrer Website ansieht. 

This could be any page and is not necessarily the homepage. For example, when a visitor clicks on your URL from an ad, the page they land on becomes their entry page. 

When another visitor clicks on your URL from a search engine result page, the page they land on becomes their entry page.

Entry pages are important because they give visitors their first impression of your site. With various analytics tools, you can discover the entry pages through which most of your visitors arrive at your site. You can then proceed to optimize those pages. 

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