Have you ever stopped to wonder why some words make you click Acheter maintenant, while others keep you scrolling, reading, and learning more? That’s the power of writing, but not all writing is meant to do the same job.

Think about it this way: just like a journalist isn’t the same as a novelist, and a poet doesn’t write like a screenwriter, different types of writing serve very different purposes. When it comes to marketing, the two types of writing that usually get mixed up are copywriting and content writing.

Here’s the simple truth: copywriting is about persuading and inspiring you to take action, while content writing is about informing, educating, or entertaining you. If you’re trying to connect with your audience, knowing the difference isn’t just helpful, it’s essential.

In this post, I’ll break down the key differences between copywriting vs content writing, the unique skills behind each, and how you can use both to get better results in your work.

Writing a blog post can feel overwhelming when you don’t know where to start. You might have a great idea, but shaping it into a clear, useful article isn’t always easy. That’s why having go-to templates makes such a difference.

With the right structure in place, you can focus more on your ideas and less on worrying about how to organize them.

In this post, you’ll find 9 blog post templates you can rely on whenever you’re stuck or simply want to save time. Each one gives you a simple framework to follow, so you can write faster and share your thoughts with confidence.

Alors, sans plus tarder, commençons.