Ottieni AI SEO GRATUITAMENTE.

Saperne di più!

What is the URL Inspection Tool?

The URL inspection tool is a Console di ricerca di Google feature that provides detailed information about how Google views a specific URL on your website. It is exclusive to Google and can only be accessed by the blogger through a Google Search Console account.

The URL inspection tool allows webmasters to check the index status, identify crawling e indexing issues, and view the rendered version of their webpages. Bloggers can also use it to request that Google index their pages.

Sample of the Google Search Console URL inspection tool

Importance of the URL Inspection Tool

The URL Inspection tool allows bloggers and SEO professionals to uncover detailed insights into how Google perceives specific pages on their site. For example, the tool enables bloggers to identify webpages Google has crawled, indexed, and not indexed.

The URL Inspection tool also enables bloggers to identify the issues that may prevent Google from crawling and indexing their pages. This is critical because it helps ensure that essential pages on your site are accessible to Google and will appear correctly on Google search result pages. 

How to Use the URL Inspection Tool

The URL inspection tool is simple and intuitive to use. To get started, log into your Console di ricerca di Google and enter the URL you want to inspect into the URL inspection tool at the top of the page. Once done, click accedere on your keyboard.

Enter your URL into the URL inspection tool

Google Search Console will return with the index status and other reports about the URL. 

Sample of the URL inspection tool report

URL Inspection Tool Reports

The URL inspection tool contains multiple options and reports that inform you about how Google perceives your pages and allows you to perform specific actions. We will detail them below.

1 URL is on Google

At the top of the URL Inspection tool is the index status. It will display one of two status reports:

  • URL is on Google 
  • URL is not on Google 

URL is on Google indicates that Google has indexed the page and can display it on search results pages. This status report does not guarantee that Google will display the URL on search results pages. It only indicates that the page is eligible for display, and Google may display it. 

Sample of the URL is on Google field

On the other hand, the URL is not on Google status report indicates that Google has not indexed the URL and cannot display it on search results pages. This status report indicates the URL is unavailable, or Google could not crawl or index it for specific reasons. 

Sample of the URL is not on Google field

2 Request Indexing

The Request Indexing option allows you to request Google to index the webpage. This is handy if you have updated the page since Google’s last visit. However, click the option once, as clicking it multiple times will not affect how quickly Google recrawls the page.

Sample of the Request Indexing field

3 Test Live URL

The Test Live URL option allows you to view how the URL appears in real time rather than how it currently appears in Google’s index. This option helps to identify issues on the page or to test the page after fixing an issue. 

To test the live URL, click Test Live URL

Sample of the Test Live URL option

The URL Inspection tool will run a live test on the URL and return with the results. Review the results to diagnose the current situation of the webpage. 

Sample of the Test live URL results

4 Page Indexing

The page indexing report provides insights into how Google discovered, crawled, and indexed the page. You want it to return a Page is indexed message. Click on the report to expand it. 

Sample of the Page Indexing Report

Once expanded, the page indexing report will display multiple reports, including the following:

  • Mappe del sito
  • Referring page
  • Last crawl
  • Crawled as
  • Crawl allowed?
  • Page fetch
  • Indexing allowed?
  • User-declared canonical
  • Google-selected canonical

Sample of the expanded Page Indexing Report

We will explain the available reports below.

5 Mappe del sito

The sitemaps section should contain the URL of your Mappa del sito. Otherwise, it may return “Temporary processing error” or “No referring sitemap.” 

  • Temporary processing error: This indicates a temporary issue that prevents Google from retrieving data from your sitemap. You may re-inspect the URL to check if it resolves the problem. 
  • No referring sitemap: This indicates that Google could not identify the sitemap that contains and refers to the inspected URL.

Sample of the Sitemaps report

6 Referring Page

The referring page field contains the URL through which Google discovered the URL. This field may contain the inspected URL or the URL of some other page linking to it.

This field may also be blank if the referring information is not available. Optionally, it may display “URL might be known from other sources that are currently not reported” to indicate that Google discovered the URL through some other means.

Sample of the Referring page report

7 Last Crawl

The last crawl field specifies the date and time Google last crawled the inspected URL. 

Sample of the Last Crawl report

8 Crawled As

The crawled as field specifies the crawler Google used to crawl the URL. The crawler could be “Googlebot desktop” or “Googlebot smartphone.”

  • Googlebot desktop: The Googlebot crawler that imitates a desktop
  • Googlebot smartphone: The Googlebot crawler that imitates a smartphone

Sample of the Crawled As report

9 Crawl Allowed?

The crawl allowed field specifies whether you allow or block Google from crawling the page. It would return a Yes if you allow Google to crawl the page.

Sample of the Crawl Allowed report

10 Page Fetch

The page fetch field specifies whether Google can access the webpage. Google cannot index the page if it cannot fetch it. This field could return:

  • Successful: Google was able to fetch the page
  • Failed: Google cannot fetch the page and will include why Google could not fetch the page
  • N / A: Google cannot fetch the page for some unidentified reason

Sample of the Page Fetch report

11 Indexing Allowed?

The indexing allowed field indicates whether you allow Google to index the page. It will return Yes if you allow indexing. Otherwise, it will return the reason Google could not index the page. Unindexed pages cannot appear on Google results pages. 

Sample of the Indexing Allowed report

12 User-Declared Canonical

The user-declared canonical field indicates the URL canonico you declared for the URL. The canonical URL indicates the main URL among a group of URLs that lead to the same content.

Sample of the User-Declared Canonical report

13 Google-Selected Canonical

The Google-selected canonical field specifies the URL that Google selected as canonical. If Google considers the URL you inspect as canonical, it displays Inspected URL. Otherwise, it will display the URL Google considers canonical.

This field may contain a URL from a different site under certain circumstances. This could happen if your content originally appeared on another site. 

Sample of the Google-Selected Canonical report

14 Experience & Enhancements

This Experience & Enhancements section specifies the enhancements on the URL. The specific reports displayed here differ from URL to URL. For example, the inspected URL contains HTTPS e Briciole di pane.

Sample of the Experience & Enhancements report

🇮🇹 Italiano