What is Google Stacking?
Google stacking is a link-building technique that is executed by linking to a site from Google’s services, such as Google Docs, Sheets, and Photos. It is also called Google Drive stacking or Google entity stacking.
Google Stacking is done with the intent of earning authority from Google services. It is executed by:
- Adding your business details to as many Google services as possible
- Ensuring the services you added your details to are publicly available
- Compiling the links to those services in another Google service like Google Sheets
For example, you can author an article in Google Docs. The article will contain your business details, including its name, contact information, description, and website. It may also include your target keywords.
Then, you can create a Google Photos album and name it after your business name and keywords. Once done, you can upload your business photos and logos to the album.
You could then organize your documents and images into a Google Drive folder named after your business and target keywords. Finally, you will upload the links to your Google Docs, Photos, and Drive to a Google Sheet.