What is a Landing Page?
ランディング ページとは、広告、電子メール、または Web ページからのリンクをクリックした後に訪問者が誘導される Web ページです。
Landing pages are created to convert visitors from a single or group of related campaigns. Therefore, they mostly contain content encouraging visitors to click the call to action (CTA).
The call to action is a text, image, or button that encourages visitors to do something. It could be anything from getting the visitor to purchase a product, sign up for a newsletter, or download a resource.